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* Promote on meetup and more varied channels
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* Define and publicize the sessions much earlier
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* Have a designated marketing / social media person leading up to the event and on the day of
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* include session on community tools - GitLab, Mattermost, StackExchange, Docs, teams, working groups, getting involved
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* each session needs a "manilla envelope" with speaker bio, instructions for moderator / monitor, return surveys in there, include short write up of moderator's initial thoughts
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* Think about keeping highly technical stuff for earlier in the day
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