Spark: Should be easier to find on site and be more prominent on homepage?
Some suggestions on the display of Spark and driving more users to convert and drive more CT revenue:
- I'd recommend a review of Spark banner copy to display value proposition
- Move banner to alignment with Z/F style eye pattern - https://www.interaction-design.org/literature/article/visual-hierarchy-organizing-content-to-follow-natural-eye-movement-patterns
- Include Spark in main header call to action
- Spark landing should have its own URL? A lot of OSS use the .com extension for the paid options, org. for the community download. An alternative could be using the civicrm.cloud domain.