Collect data on the download screen
When users go to download, we previously asked for money - which presumably was targeted at upgraders. However, the much larger group was evaluators, who won't respond well to a request for money. However, it's a great time to get their contact info.
I propose the download screen optionally collects data, which a "No thanks, just start my download" option. See https://dev.mysql.com/downloads/file/?id=479839 for an example (though I am NOT proposing we create a login).
For usability purposes/maximizing conversions I think we minimize data collected. I propose:
- Name
- Organization
- Would you like to be contacted by a community ambassador to help you get started?